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Case Study: Celebrate Milestones

21 hours ago

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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Craft the Perfect Trade Show Swag Bag

May 14

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for th...

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Case Study: Success on Campus

May 06

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

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Bamboo: It's Not Just for Pandas!

Apr 29

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable res...

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The Power of Perceived Value

Apr 22

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Your Brand Is Your Business - Market It!

Apr 14

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Lanyards: Everything You Need to Know

Apr 06

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

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Case Study: Welcome New Hires!

Mar 30

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...

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Case Study: Shine Bright

Mar 23

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...

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6 Fun Products for Keeping Kids Occupied at Home

Mar 15

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

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Giving Back: The Importance of Corporate Social Responsibility

Mar 08

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

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Case Study: A Prom Ticket Keepsake

Feb 28

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...

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Case Study: Piece of Cake

Feb 21

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...

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Relax and Unwind With These 10 Promo Products

Feb 14

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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Case Study: A Race to Remember

Feb 06

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...

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8 Dental Products That Will Make You Smile

Jan 30

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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Case Study: Pillow Box

Jan 23

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Case Study: Improve Sales and Traffic

Jan 15

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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6 Promotional Products to Fit Your Budget

Jan 08

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

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How to Choose Uniforms the Whole Team Will Love

Jan 01

If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are c...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Dec 24, 2021

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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Case Study: The Write Way

Dec 17, 2021

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...

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Case Study: Attract New Customers

Dec 09, 2021

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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8 Promo Products That Will Kick Start Your Goals

Dec 02, 2021

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

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16 Ways Color Affects Your Branding and Marketing

Nov 25, 2021

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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Reel Them in With These 5 Cinematic Promo Products

Nov 18, 2021

Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...

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Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Nov 11, 2021

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the ...

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6 Products to Take to Your Next Family Picnic

Nov 04, 2021

Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. T...

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Case Study: You've Got the Power

Oct 28, 2021

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

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6 Promotional Products for Religious Institutions

Oct 20, 2021

Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you’re l...

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Case Study: A Wedded Keepsake

Oct 13, 2021

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

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What's the Tea? Promo Products for Tea Lovers

Oct 06, 2021

Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea drin...

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Let's Get Physical With These Activewear Promo Products

Sep 29, 2021

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

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6 Things You're Missing out on by Not Using Promotional Products

Sep 22, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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The Best Promotional Products for Sports Fanatics

Sep 15, 2021

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

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Know Your Shades: 4 Types of Iconic Sunglasses

Sep 08, 2021

“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...

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How Promo Products Can Tell Your Brand's Story

Aug 31, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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5 Promo Products That Are Bright, Light, and Ready to Excite

Aug 24, 2021

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...

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Return of the Events: 6 Products for Concerts and More

Aug 17, 2021

Live music is back! Venues are opening their doors, and artists are announcing tour dates again. After more than a year of few to no events for most places, bands, club promoters, venue owners, and mo...

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Case Study: Good Deeds for Kids in Need

Aug 09, 2021

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...

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Case Study: This Promotional Product is in the Bag

Aug 02, 2021

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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Case Study: College Fair Giveaway

Jul 26, 2021

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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Case Study: Brighten Their Day

Jul 18, 2021

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

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Case Study: Staying Safe for Back-to-School

Jul 11, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....

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6 Retro Products That Are a Blast From the Past

Jul 03, 2021

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

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Case Study: Life of the Mardi

Jun 26, 2021

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

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25 Insane Facts About Promotional Products

Jun 19, 2021

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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What Makes Gen Z Tick?

Jun 12, 2021

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that you m...

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7 Retro Products That Will Turn Back Time

Jun 05, 2021

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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7 Camping Promotional Products for the Great Outdoors

May 29, 2021

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...

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Case Study: Work it Out!

May 22, 2021

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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6 Mood-Boosting Promo Products to Beat the Winter Blues

May 14, 2021

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...

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Tasty Products to Satisfy a Sweet Tooth

May 07, 2021

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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Case Study: Safety First

Apr 30, 2021

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

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Case Study: This Event Needs More Cowbell

Apr 23, 2021

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

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Generation Z vs. Millennials: What’s the Difference?

Apr 15, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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Case Study: It's in the Bag

Apr 08, 2021

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Case Study: Have a Seat

Apr 01, 2021

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

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Case Study: Beach Balls? Bingo!

Mar 25, 2021

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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Case Study: Keeping it All Together

Mar 18, 2021

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...

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Case Study: Adventure Awaits

Mar 11, 2021

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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Case Study: Shop 'til You Drop

Mar 03, 2021

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

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6 Purr-fect Promo Products for Cat Lovers

Feb 24, 2021

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

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Case Study: It’s a Date!

Feb 17, 2021

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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7 Promotional Products Perfect for Weddings

Feb 10, 2021

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

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Using Customer Profiles to Find the Perfect Promo Products

Feb 03, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

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Case Study: Where Has Your Pen Been?

Jan 27, 2021

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Jan 13, 2021

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

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6 Promo Products for a Turkey-Tastic Thanksgiving

Jan 05, 2021

Thanksgiving may be frequently overlooked during the holiday season, between Halloween and Christmas, but it’s many folks’ favorite holiday. On Thanksgiving, families get together to share...

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Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Dec 29, 2020

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...

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Case Study: Thank You for Spooning

Dec 22, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

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Case Study: Fun in the Sun

Dec 15, 2020

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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The Value of Custom Packaging

Dec 08, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Nov 30, 2020

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...

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Case Study: Charity Fundraiser

Nov 23, 2020

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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